The holiday season is officially upon us, and many businesses are gearing up their online marketing efforts in order to take advantage of the enormous number of online customers who are about to log on. Even if your business doesn’t actually sell products customers want to buy as gifts for friends and loved ones, you…
We are well into the 4th quarter of 2015, it’s unbelievable how this year has flown! If you are like most businesses, meeting yearly projections and goals are at the forefront of your mind right now. However, one of the most important things you can be doing for your business right now is making sure…
Perhaps it is because I have been in advertising and marketing my entire adult life, but I am absolutely fascinated by the political season, particularly when it comes time to vote for a new President. I take note of what they are doing to promote themselves, connect with voters and of course how they can…
Most small to mid-sized b2b organizations want to get in the social media game, but many are time limited to engage consistently, or simply don’t know what to do. Most of what we are exposed to is how social media is great to engage consumers for consumer product and services. But what if we are…
