Here we have some topics we know are relevant to your business. Get your coffee, settle in and fill your brain with all of this knowledge. Or just call us and get started, we already know all this stuff!
‘Millennials’ can appear to be a mysterious, unproductive and thoughtless generation. But the latest surveys of consumer behavior, shows millennials to be making solid purchasing decisions based on some key mobile factors. According to an article from e-marketer.com, these are the most important 9 factors to keep in mind when swaying the minds of Millennials.…
DetailsIn business, social media provides a great platform for businesses to promote and engage with customers reaping cost effective rewards. As social began, sharing and expressing on a personal level allows us to bring this great big world a little closer. This feature is what keeps everyone hooked. When we turn to social media, we…
DetailsIf you live in a decent sized city and you have any kind of observation skills at all, you have seen people walking around, zombie-like, with their phones in front of them searching. The people I refer to represents a pretty diverse demographic; overwhelmingly millennial, including women and minorities. In case you have been under…
DetailsI am not typically comfortable using my business platform to discuss politics or controversial topics. While I certainly have my opinions, my company, with whom I share with my partner and sister, is not the proper platform on which to express them. However, in light of the recent violence sparked by videos posted to social media,…
DetailsIt’s ironic that I have the word “motivates” in my title, since I have been avoiding writing this blog for two days now. It got me thinking, are there tasks that the super successful like Mark Zuckerberg or Jeff Bezos have a hard time motivating themselves to complete? Or are they just naturally motivated to…
DetailsIoT: You may have been seeing these 3 letters a lot more lately, and you might have been wondering, “what the heck is IoT?” It is an acronym for Internet of Things. According to Wikipedia, the definition of IoT is: the network of physical devices, vehicles, buildings and other items embedded with electronics, software, sensors and network connectivity that enables…
DetailsSo you have spent time or money or both on an intensive sales training program for your team. You have either conducted it yourself or hired an outside agency. The training itself was amazing. You and your team are convinced that the topics, tips and strategies covered will be the magic ingredients that will ensure…
DetailsOn April 21st, 2015, Google rolled out a significant change to their mobile friendly algorithm. That algorithm controlled search results based on a website’s ability to be responsive across mobile devices, aka, mobile friendly. Why did Google make such a stand on mobile friendly responsiveness? Well, Google is a business, too. Customer satisfaction is important…
DetailsWhen it comes to the best social media channels to utilize, there is a specific divide between B2B and B2C marketing. The question is, should there be? Where can you find the biggest audiences? Where is the most engagement? Which is more important? First let’s look at the channels available for both B2B and B2C.…
DetailsIn September of 2013, I joined together with 3 outstanding individuals to compete for an Innovation Grant. We were challenged to develop a mobile app around ‘Social’ or ‘News’. We chose social because we all had a strong idea about exploring local communities. While ‘tourist attractions’ in each city offer entertainment factors, living like a…
Details
